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Adaptive Enterprise Transformation:
Sense and Respond

Sponsored by the Office of Force Transformation, Department of Defense

December 2-3, 2003
Holiday Inn Rosslyn
1900 North Ft Myer Drive
Arlington, Virginia

| Presentations | Contact | Sponsorships |

“A sense-and-respond organization does not attempt to predict future demand for its offerings. Instead, it identifies changing customer needs and new business challenges as they happen, responding to them quickly and appropriately.”



- Adaptive Enterprise: Creating and Leading Sense-and-Respond Organizations, Stephan H. Haeckel


VADM (ret.) Arthur K. Cebrowski, Director, Force Transformation
Office of the Secretary of Defense

The Office of Force Transformation is leading this two-day, interactive seminar and workshop on implementing the adaptive business concepts of “sense-and-respond” within the Department of Defense and industry.

This event will:

  • Provide an update on the progress being made in adopting sense and respond concepts in DoD transformational initiatives.
  • Identify benefits, opportunities, and challenges for industry.
  • Address the development of public-private partnerships to foster adaptive enterprises.
  • Develop the basic framework for a roadmap to implementing adaptive enterprises.

“Transformation is foremost a continuing process. It does not have an end point. Transformation is meant to create or anticipate the future. Transformation is meant to deal with the co-evolution of concepts, processes, organizations and technology.”



- VADM Art Cebrowski, Director, Force Transformation

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Program Agenda

All of the following presentation are in PDF format.

Welcome and Introduction

Dave Chesebrough


Setting the Stage: Keynote Address

VADM Art Cebrowski, Director, Office of Force Transformation


Sensing and Responding: How do Networks Adapt?


OFT Sense and Respond Concept


Force Centric Logistics Enterprise

Lou Kratz, Assistant Deputy Under Secretary of Defense (Logistics Plans and Programs), AT&L


The Battlefield Lessons

  • James Blaker, SAIC
  • Williamson Murray, IDA
  • Bing West, GAMA Corporation


C2 and Logistics: The Critical Link


Recap of Day One

Dave Chesebrough, AFEI


Logistics Transformation: The Military Services Perspective


The Joint View


Creating Sense and Respond Enterprises: Commercial Success


Leveraging Technology for New Advantages


Forging a New Public/Private Partnership

  • Dr. Frank Calabrese, George Washington University Institute of Knowledge Management
  • Dr. Rudy Garrity, George Washington University Institute of Knowledge Management


Closing Remarks

Dave Chesebrough

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For general information, please contact Betsy Lauer at 703-247-9473 or [email protected].

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President's Corner
AFEI Belguim
AFEI Member Survey

Sustaining Adaptive Enterprises
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3rd International Conference on Systems Thinking in Management (ICSTM 2004)
May 19- 21, 2004



Association For Enterprise Integration
2111 Wilson Boulevard, Suite 400 • Arlington, VA 22201
Phone: 703-247-9474 • Fax: 703-522-3192
For more information, e-mail [email protected]
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AFEI is an affiliate of the National Defense Industrial Association.